Publishing Marketers | Watch

Course content

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Module 0 – Welcome to Publishing Marketers (0/7)

Start Here: Read This First 🚀
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Your Starting Point: Welcome Survey
Survey
The Community Guide: How to get the most from the ... unity
Pdf
Your Content Roadmap: What's Coming in 2026
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FREE PREVIEW
Lesson 1: Welcome aboard!
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FREE PREVIEW
Lesson 2: My story and how it can help you
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FREE PREVIEW
Lesson 3: How this course will transform your publ... urney
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FREE PREVIEW

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Module 1 – Mindset (0/4)

Lesson 1: Changing your belief system
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FREE PREVIEW
Lesson 2: Understanding self-publishing as a business
Video
FREE PREVIEW
Lesson 3: How much you’ll earn with self-publishing
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FREE PREVIEW
Time Mastery for Self Publishers (E-Book)
Pdf

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Module 2 – Identifying the Problem to Solve (0/5)

Lesson 1: Why every book should solve a problem
Video
FREE PREVIEW
Lesson 2: How to identify the problems to solve
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FREE PREVIEW
Lesson 3: How to test the validity of the problem
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FREE PREVIEW
The Problem Hunter's Toolkit (Cheat Sheet)
Pdf
The Problem Validation Worksheet (Exercise)
Assignment

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Module 3 – Building the Buyer Persona (0/4)

Lesson 1: Why you need a buyer persona
Video
Lesson 2: Create your buyer persona profile
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The Persona Research Toolkit (Cheat Sheet)
Pdf
Buyer Persona Profile Worksheet (Exercise)
Assignment

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Module 4 – Branding Fundamentals (0/7)

Lesson 1: What “Branding” really means
Video
Lesson 2: Differentiation (Level 1)
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Lesson 3: Focus (Level 2)
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Lesson 4: Positioning (Level 3)
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Lesson 5: The components of a book brand
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Anatomy of a $170,000 Success: A Case Study in App... Book)
Pdf
The Brand Blueprint (Exercise)
Assignment

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Module 5 – Book Ideation (0/5)

Lesson 1: Finding the most effective solution
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Lesson 2: How to structure the book correctly
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Lesson 3: Choosing the title and keywords
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The Irresistible Title Toolkit (Cheat Sheet)
Pdf
Title & Subtitle Lab: How to Turn Your Idea into a... cise)
Assignment

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Module 6 – Creating a Low-Content Book (0/5)

Lesson 1: Do low-content books still make sense in... 2025?
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Lesson 2: Planners
Video
Lesson 3: Trackers
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Lesson 4: Journals
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Psychology-to-Page (Idea Bank)
Pdf

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Module 7 – Creating a Mid-Content Book (0/5)

Lesson 1: Why mid-content books are the 2025 goldmine
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Lesson 2: Workbooks
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Lesson 3: Activity books
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Lesson 4: Coloring books
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The Expert's Goldmine: How to Turn Your Skill into... Book)
Pdf

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Module 8 – Creating a High-Content Book (0/4)

Lesson 1: High-content as your brand’s core engine
Video
Lesson 2: How to structure a high-content book
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Lesson 3: Practical tips
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The "Talk, Don't Write" AI Toolkit (Cheat Sheet)
Pdf

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Module 9 – Cover Design (0/2)

Lesson 1: Characteristics of a good cover
Video
Lesson 2: Practical examples of good and bad covers
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Module 10 – Book Publishing (0/4)

Lesson 1: Metadata: description, categories, and k... words
Video
Lesson 2: The pricing strategy
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The A10 Metadata Lab: Your AI Prompt Toolkit (Chea... heet)
Pdf
The Confidence to Charge: A Strategic Guide to Pre... book)
Pdf

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Module 11 – Promotion Strategy (0/2)

Lesson 1: Your author marketing ecosystem
Video
Lesson 2: Book launch
Video

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Module 12 – Content Marketing (0/7)

Lesson 1: Why content marketing
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Lesson 2: Getting started with TikTok
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Lesson 3: Turning ideas into content
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Lesson 4: Best practices for uploading content
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Lesson 5: Phases of the strategy
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The 100-Hook Swipe File (Idea Bank)
Pdf
The TikTok Content Optimizer: Your AI Prompt Toolk... heet)
Pdf

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Module 13 – Creating Your Brand Website (0/4)

Lesson 1: Why every book brand needs a website
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Lesson 2: The essential elements of a book brand w... bsite
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The Brand Website Copy Kit (Cheat Sheet)
Pdf
The "Premium" 5.5x8.5" Book Mockup Pack (Photoshop)
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Module 14 – Email Marketing (0/4)

Lesson 1: Understanding email marketing
Video
Lesson 2: The email campaign
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The Email Campaign AI Lab (Cheat Sheet)
Pdf
The High-Trust Lead Magnet Kit (Cheat Sheet)
Pdf

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Module 15 – Advertising (0/4)

Lesson 1: Why advertising is optional
Video
Lesson 2: Amazon Ads
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Lesson 3: Meta Ads (Instagram & Facebook)
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The Ad Engine: A Publisher's Guide to Building a L... book)
Pdf

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